Just Words or Something More?

“I think values are really, really important, but I also think that too many values are just words.” — Lou Gerstner, former CEO for IBM Gerstner’s thoughts in McKinsey Quarterly stuck…

Houston, We Have a Problem

Only one-third gave marketing a “passing grade” on lead quality, with even fewer (27.8%) giving that grade for lead quantity. The quintessential sales/marketing divide – you see stories and research…